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Latest — Apr 19, 2025

How I Trained an AI to Help Me Think Through Product Content (Not Write It)

Writing product-led content shouldn’t feel like detective work. I built a custom GPT agent to fix that—trained on our sales decks, product docs, and positioning notes. Now, it’s my go-to for faster, smarter content.

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The Ultimate List of 30+ Content Marketing Resources for Marketers

Discover the ultimate list of 30+ content marketing resources that will equip you with the skills and knowledge to excel as a seasoned content marketer.

I Have Written 50+ Case Studies for SaaS Brands—Here’s What I Have Learned

After writing 50+ case studies for SaaS brands, I’ve learned that creating an effective case study isn’t just about telling a happy customer story—it’s about crafting a compelling, data-driven narrative that resonates with potential buyers. Here’s what I have learned along the way.

How I Use ChatGPT in My Writing Process (Hint: Not as a Writer!)

Let's get real about AI writing tools. ChatGPT isn't my ghostwriter—it's more like my hyper-caffeinated ☕, always-on creative assistant who handles the groundwork while I craft the final piece. Here's how I use AI to improve my content without surrendering my soul to the algorithm.

How to Get Followers on LinkedIn: What I’d Do If I Had to Start from Scratch

Lessons from someone with over 43K followers

How to Build a Brand as a Writer

Show your unique value so clients see you as indispensable, not just another freelancer

How to Become a Content Marketer

How I Went from a Content Writer to a Content Marketer and Got a Job at a Leading SaaS Company

What ClickUp Doesn’t Tell You About Their Content Strategy (Part 2)

In my last post, we discussed three content strategies that ClickUp is currently employing. In this article, we will explore additional strategies that ClickUp uses to enhance its content marketing efforts.